Thursday, June 19, 2008

Tips for home sellers

Free!

Got your attention, didn't I? We all like free things. Below is a list of things a home seller can do to help sell a home more quickly and for a higher dollar. These are low cost or no cost things almost anyone can do that can pay dividends. Future blog musing will feature other lists and tips both for buyers and sellers.

20 Low-Cost Ways to Spruce Up Your Home
Make your home more appealing for potential buyers with these quick and easy tips.
1. Trim bushes so they don’t block windows and cut down on light.
2. Buy a new doormat.
3. Put a pot of bright flowers (or a small evergreen in winter) on your porch.
4. Put new doorknobs on your doors.
5. Put a fresh coating on your driveway.
6. Edge the grass around walks and trees.
7. Keep your garden tools out of site.
8. Be sure kids put away their toys.
9. Buy a new mailbox.
10. Upgrade the outside lighting.
11. Use warm, incandescent light bulbs for a homey feel.
12. Polish or replace your house numbers.
13. Clean your gutters.
14. Put out potpourri or burn scented candles.
15. Buy new pillows for the sofa.
16. Buy a flowering plant and put it in a window you pass by frequently.
17. Make a centerpiece for your table with fruit or artificial flowers.
18. Replace heavy curtains with sheer ones that let in more light.
19. Buy new towels.
20. Put a seasonal wreath on your door.


Free!

As always, anyone reading this blog that has questions concerning real estate can contact me by e-mail (sparker@lkwood.com) or my personal phone (314-420-4154) If you call and you have a call blocker, I do not answer if I see anonymous or no number.

Thursday, June 12, 2008

Getting ready to MOVE

Buying and selling a home requires the moving of one's stuff. One has to begin the process well before closing day (the day you sign papers to transfer title). It must actually begin before one personal item goes in a box. The day you decide you want to live in a new place is the day you begin the moving process. Many times the idea of moving traumatizes us to the point we are unwilling to consider buying in the first place. I mean, who wants to go through all that aggravation? Planning and organizing and packing, whoa, this is too much like work!

You have to focus on your ultimate goal. Put the thought of the work of moving to the side. The hard labor will only last a short time. The benefits ( being in a new home) will last much longer and hopefully make you much happier as well. Once you have mentally accepted and maybe even embraced the thought of living in a new place, you get a new energy. How often has a home seller wondered why no one has bought their home only to realize, perhaps not, that they have a mental block about the impending move? Until you are ready to accept the fact, you aren't ready to sell or move.

OK, so now you've gotten in the right frame of mind. We just wait for someone to make an offer we like and then start packing, right? Wrong! The job of packing actually needs to begin when the idea of selling is first conceived. I'm not talking about packing up everything. You still live there. De clutter and depersonalize your house as much as possible. Your goal should be to make the home seem more spacious. Buyer's will want to see some furnishings but they might be turned off by your trophy bass or stuffed jackalope. Consider the services of a home stager. For a nominal consulting fee, a home stager can advise you on ways to make your house look it's best. This can pay dividends far beyond the cost. Homes that have used the services of a professional stager sell more quickly and for a higher dollar amount than non staged homes.

Whether you use a professional (www.invitingspace.com) or not, you need to begin the process. Getting ready to move before you have to move, will help sell your house more quickly, take some of the stress out of the actual moving day and may also allow you to get rid of things you don't need, don't want and didn't realize you still had.

As always, if the reader has any real estate need or question, feel free to send me an e-mail at www.sparker@lkwood.com and I will do my best to serve you!

Thursday, June 5, 2008

Communication/ or a lack of it

Why hasn't my house sold yet? What are you doing to get my house sold? These and many other complaints like them are being heard all over the St. Louis area. In the recent past ( 2-6 years ago) homes sold relatively quick and for prices we can only dream about now. Sellers are getting worried that their homes aren't being given the special attention they believe they deserve. This is also a time when these same home sellers change realtors when (and sometimes before!) the listing agreement expires. What happened?

Many of these unhappy, overwrought sellers need an agent that is communicating to their sellers exactly what is going on in their individual market areas. In many cases, the price needs to be adjusted down. This isn't something most home sellers want to hear. "My house is the best on the block--has the biggest yard--has more and better updates" etc. These may or may not be true, but one thing is definitely true-- THE MARKET WE ARE IN NOW HAS FEWER BUYERS!
This means nearly seller is competing for a much smaller pool of qualified buyers.

As my title suggests, communication is sometimes lacking between sellers and their agents. Sometimes the agent isn't keeping their clients up to date with the current activity in their area. Sometimes, the sellers aren't listening to their agents. Communication requires both speaking skills and, just as important, listening skills, for both sellers and agents. A case in point. One agent has a condo in the Lindbergh school district. It seems to be priced well, has been held open on many Sundays, is receiveing coverage on multiple web sites, print ads and just about everything the agent can do short of full page color ads in national publications. Why hasn't it sold yet? The agent invited his client to come to his office and find out what the problem is. Turns out no condos in the clients price range ($135-150,000) and area ( Lindbergh schools) has sold in the past 6-7 months. Not One! Some attached villas and town homes ( all above $200,000) have sold in the past 6-7 months. Some lower priced condos ( below $100,000) have also sold recently.

This opened the eyes of the seller! She suspected she just wasn't getting the service she was promised. Now she knows the truth. If she hopes to get her condo sold any time soon, she is going to have to price her unit below all other condos similar in price, area, and style. At least 5% and preferably 10% below. Had the agent not showen his seller what was happening, she would have made some unreasonable demands, been unsatisfied and probably switched agents only to have the same thing happen again and maybe again. Both agent and client communicated with the result that the seller now has a better idea what it will take to get a sale and the agent retained his seller. Communication is key to success in everything we undertake, be it a business activity, social or personal relations, we must all work at the art of communicating.

Anyone reading this or any other of my ruminations and in need of real estate help can contact me via e-mail at sparker@lkwood.com or call me at 314-420-4154.